Update 24.03.2021

Previously, it was assumed that the Billionaire Boys Club x Reebok Zig Kinetica would not be released in Europe. But after a few weeks, the astronomical sneakers appeared at selected retailers, and now, you can even buy the Billionaire Boys Club x Reebok Zig Kinetica for a lower price. At Allike, you can get the Billionaire Boys Club x Reebok Zig Kinetica for only 120€.

Original article 31.01.2020

Billionaire Boys Club and Reebok have worked together in the past. Above all, we have seen many brave silhouettes of the duo in the past months. On their next project, they seem to be reaching for the new Reebok Zig Kinetica and looking at the moon. The inspiration actually comes from BBC boss Pharrell. His obvious enthusiasm for outer space is already a well-known fact.

The upper material reminds of the darkness of space. A black synthetic upper features rippled details that give the sneaker more texture. The special components are also immediately recognizable. Every inch is marked with a small star from the Billionaire Boys Club, while an astronaut's helmet with a Reebok logo is embossed on the tongue. The shoe also comes with extra red laces to add colour to the style. 

The midsoles take on an icy green tone and deliver the distinctive style of the shoe through a marbled black moon surface pattern that goes all the way to the midfoot cage and heel clip. The rest of the details on the heel and the outsole feature a silver look to round off the overall design.

The sneakers will be released on February 7th at BBC's flagship store in New York as well as on the online shop. However, a much bigger release is still not in the works at this time. That is why the only possibility that remains is to shop on the online store itself.