adidas CONFIRMED – Golden Ticket

Golden Ticket

Update 12.03.2021

There is a great feature coming soon to adidas CONFIRMED. adidas is adding the “Golden Ticket” feature. But what is a golden ticket and what is it for? We explain the new details in the adidas CONFIRMED app here.

How the adidas CONFIRMED Golden Ticket Works

Sneakerheads, fans and hypebeasts know how hard it can be to get a limited and coveted product at adidas. That’s why adidas is introducing the new “Golden Ticket” feature. Users can register for the golden ticket and in case of a win, the lucky person can secure access to an exclusive product within 30 days. However, this only includes the exclusive products that are drawn via raffle and not via queue.

Entries for the adidas Golden Ticket open on March 13th at 10:00 CET and close on March 20th at 09:59 CET. You can find the link here.

15 winners will be drawn in the UK, Germany and France together! The Golden Ticket is automatically active from the time the user wins it – i.e. March 20th at 10:00 CET. You cannot activate it at any other time.

Golden Ticket

Original article 02.03.2021

Sneakerheads and hypebeasts have another reason to celebrate in 2021 as the Herzogenaurach-based brand finally launches the adidas CONFIRMED app in the UK and seven European countries. Previously, the new app for exclusive products and premium content was released in 2020 in the US (August 2020) and China (October 2020). We have taken a look at the new app and show you what it can do and who it is for.

adidas CONFIRMED – The New Sneakers App by adidas

adidas CONFIRMED offers registered members exclusive access to special content and the most sought-after sneaker releases. For example, the growing adidas community can find interviews, articles or videos that revolve around adidas or its partners.

“We are proud that CONFIRMED has been very well received in both the US and China, with downloads of the app exceeding expectations. However, we are particularly encouraged by the enthusiastic response from the community to the in-app product drops and exclusive editorial content we offer. Many fans of the brand are enjoying the opportunity to discover the stories behind some of our most iconic collaborations, technologies and campaigns. The launch of the app in Europe is an exciting moment for the brand and we look forward to welcoming new users to the Confirmed experience,” said Tareq Nazlawy, Senior Director of Digital Strategy.

Who is adidas CONFIRMED for?

Perhaps the most important feature of the adidas CONFIRMED app is exclusive access to the most sought-after releases and premium content. Want to get the latest sneaker before the rest of the hypebeasts? Then you should download the adidas CONFIRMED. In addition to content and products, the new app from adidas uses state-of-the-art digital security to offer users a fast, fair and secure way to access highly coveted drops. These include pieces from collaborations with Pharrell Williams, Sean Wotherspoon, Craig Green and Y-3.

Where can I Download The adidas CONFIRMED App?

Since March 1st, the adidas CONFIRMED app is also finally available in the App Store and Google Play Store in the UK, Germany, France, Italy, Poland, Spain and the Netherlands. Find the links to the adidas CONFIRMED app here.

App Store

Google Play